Equity Crowdfunding
Harness the Power
of the Crowd:
Raise Up To $5M With
RegCF Equity
Crowdfunding
We’ help startups raise capital through crowdfunding campaigns on the world’s most popular investment platforms.
Crowdfunding Platform Partners
There are many solid platforms with years of experience helping companies with their crowdfunding raise. The problem is, unless you have a large social media following, who is going to invest?
MarketingToTheCrowd can help you with every phase of your offering. From set up to writing copy, legal filings, creating sales videos, and most of all putting your offering in front of interested investors.
Each platform has different strengths, and some cater to specific industries. The top crowdfunding sites are:
WeFunder
StartEngine
MicroVentures
Fundable
After working with several platforms, we favor the direct hands-on service and support by:
Highlander
(formally PicMiiCrowdfunding)
Their newly rebranded site, along with lower fees, makes them a great choice for companies just starting on their crowdfunding journey.
What is Equity Crowdfunding
Equity crowdfunding allows individual investors to purchase shares in your company, helping you raise capital while simultaneously building a community of engaged supporters personally invested in your success. Leveraging the power of popular crowdfunding sites allows companies to tap into a network of millions of investors, and easily reach your funding goals.
Our team has over three decades of experience, and we have helped many startups like yours get their crowdfunding campaigns off the ground through strategic planning, storytelling, and targeted marketing.
Equity Crowdfunding Phases
Real campaigns that broke through the noise
Launch Phase
Objective: “Build initial momentum and create awareness about the campaign.”
Growth Phase
Objective: “Optimize campaigns and drive sustained investment growth.”
Closing Phase
Objective: “Maximize investment by creating a sense of urgency and leveraging FOMO.”
The Value of Strategic Vision
Risk Mitigation
On Kickstarter reported that only about 44% of campaigns reached their goal — meaning ~56% failed. (PC World)
Data-Based Insights
According to a survey of several major platforms in 2015, between 69% and 89% of campaigns failed to meet their targets. (Entrepreneur)
Success Focused
A report found that for all-or-nothing crowdfunding campaigns on certain platforms, about 64% failed to meet their funding target. (Nesta Media)
Benefits of Equity Crowdfunding
Access To Capital
Raise funds from thousands of individual investors without giving up control to a few large investors.
Market Validation
Enthusiasm in your crowdfunding campaign can be a proof point for interest in your product.
Innovative tactics for scaling your startup's impact
Leverage your investors as brand ambassadors who can help spread the word about your products.
You’ve Got Challenges, We’ve Got Solutions
Strategic Complexity
Develop a campaign that resonates with investors thanks to in-depth planning and strategic expertise.
Stand Out From Competition
Differentiate your campaign from the competition with a unique brand approach.
Ongoing Engagement
Maintain investor engagement throughout your campaign, and beyond.
High-Quality Creative Assets
Create visuals, videos, and social media posts that capture attention and build trust.
Connect
Success Stories
Since the JOBS ACT passed in 2012 there have been many notable success stories in crowdfunding. Those include
Pebble Smartwatch
$20,338,986 raised
Yashica Camera
$1,000,000 + raised
Exploding Kittens
$8,782,571 raised
Go Chess
$2,000,000 + raised
Coolest Cooler
$13,285,226 raised
Oculus Rift
$2,437,000 + raised
FAQs
Get answers to common questions about our marketing services.
Is Equity Crowdfunding Right For Me
Equity crowdfunding is a great option if you’re looking to raise capital while building a community of investors who genuinely care about your business. It’s ideal for companies with a strong story, a product or service that appeals to a broad audience, and a willingness to engage with investors and share updates. If you’re unsure whether it’s right for you, we can help assess your business goals, target market, and overall readiness to determine if crowdfunding is the best path forward.
What is the difference between equity crowdfunding and venture capital investments?
The biggest difference is the type of investor. With equity crowdfunding, you’re raising funds from everyday people who may also become loyal customers and advocates for your business. In contrast, venture capital investments typically come from accredited investors or firms, who often look for a stake in decision-making or board involvement. Crowdfunding is more about building a broad community of supporters, while venture capital focuses on strategic partnerships with a smaller group of investors. Each has its own strengths, and choosing the right approach depends on your company’s stage and goals.
How can I prepare my business for a successful equity crowdfunding campaign?
Preparation is essential for a successful campaign. This means having your financials and legal documents in order, creating a compelling pitch that explains your vision clearly, and starting early to build excitement among your network, customers, and followers. A professional campaign page with a strong video and engaging content can also make a big difference. We specialize in guiding businesses through these steps to ensure your campaign has the best chance of success.
Ready to reach your crowd?
Tell us about your launch, goals, and constraints — we'll show you the path to traction.
Marketing To The Crowd
Address
418 Petaluma Avenue, Sebastopol, CA 95472
Contact
questions@marketingtothecrowd.com
© 2025 Marketing To The Crowd. All rights reserved.
Privacy policy
Terms of service
Cookies settings
Marketing To The Crowd
Crowdfunding Platform Partners
There are many solid platforms with years of experience helping companies with their crowdfunding raise. The problem is, unless you have a large social media following, who is going to invest?
MarketingToTheCrowd can help you with every phase of your offering. From set up to writing copy, legal filings, creating sales videos, and most of all putting your offering in front of interested investors.
Each platform has different strengths, and some cater to specific industries. The top crowdfunding sites are:
WeFunder
StartEngine
MicroVentures
Fundable
After working with several platforms, we favor the direct hands-on service and support by:
Highlander
(formally PicMiiCrowdfunding)
Their newly rebranded site, along with lower fees, makes them a great choice for companies just starting on their crowdfunding journey.
What is Equity Crowdfunding
Equity crowdfunding allows individual investors to purchase shares in your company, helping you raise capital while simultaneously building a community of engaged supporters personally invested in your success. Leveraging the power of popular crowdfunding sites allows companies to tap into a network of millions of investors, and easily reach your funding goals.
Our team has over three decades of experience, and we have helped many startups like yours get their crowdfunding campaigns off the ground through strategic planning, storytelling, and targeted marketing.
Equity Crowdfunding Phases
Real campaigns that broke through the noise
Launch Phase
Objective: “Build initial momentum and create awareness about the campaign.”
Growth Phase
Objective: “Optimize campaigns and drive sustained investment growth.”
Closing Phase
Objective: “Maximize investment by creating a sense of urgency and leveraging FOMO.”
The Value of Strategic Vision
Risk Mitigation
On Kickstarter reported that only about 44% of campaigns reached their goal — meaning ~56% failed. (PC World)
Data-Based Insights
According to a survey of several major platforms in 2015, between 69% and 89% of campaigns failed to meet their targets. (Entrepreneur)
Success Focused
A report found that for all-or-nothing crowdfunding campaigns on certain platforms, about 64% failed to meet their funding target. (Nesta Media)
Benefits of Equity Crowdfunding
Access To Capital
Raise funds from thousands of individual investors without giving up control to a few large investors.
Market Validation
Enthusiasm in your crowdfunding campaign can be a proof point for interest in your product.
Innovative tactics for scaling your startup's impact
Leverage your investors as brand ambassadors who can help spread the word about your products.
You’ve Got Challenges, We’ve Got Solutions
Strategic Complexity
Develop a campaign that resonates with investors thanks to in-depth planning and strategic expertise.
Stand Out From Competition
Differentiate your campaign from the competition with a unique brand approach.
Ongoing Engagement
Maintain investor engagement throughout your campaign, and beyond.
High-Quality Creative Assets
Create visuals, videos, and social media posts that capture attention and build trust.
Connect
Success Stories
Since the JOBS ACT passed in 2012 there have been many notable success stories in crowdfunding. Those include
Pebble Smartwatch
$20,338,986 raised
Yashica Camera
$1,000,000 + raised
Exploding Kittens
$8,782,571 raised
Go Chess
$2,000,000 + raised
Coolest Cooler
$13,285,226 raised
Oculus Rift
$2,437,000 + raised
FAQs
Get answers to common questions about our marketing services.
Is Equity Crowdfunding Right For Me
Equity crowdfunding is a great option if you’re looking to raise capital while building a community of investors who genuinely care about your business. It’s ideal for companies with a strong story, a product or service that appeals to a broad audience, and a willingness to engage with investors and share updates. If you’re unsure whether it’s right for you, we can help assess your business goals, target market, and overall readiness to determine if crowdfunding is the best path forward.
What is the difference between equity crowdfunding and venture capital investments?
The biggest difference is the type of investor. With equity crowdfunding, you’re raising funds from everyday people who may also become loyal customers and advocates for your business. In contrast, venture capital investments typically come from accredited investors or firms, who often look for a stake in decision-making or board involvement. Crowdfunding is more about building a broad community of supporters, while venture capital focuses on strategic partnerships with a smaller group of investors. Each has its own strengths, and choosing the right approach depends on your company’s stage and goals.
How can I prepare my business for a successful equity crowdfunding campaign?
Preparation is essential for a successful campaign. This means having your financials and legal documents in order, creating a compelling pitch that explains your vision clearly, and starting early to build excitement among your network, customers, and followers. A professional campaign page with a strong video and engaging content can also make a big difference. We specialize in guiding businesses through these steps to ensure your campaign has the best chance of success.
Ready to reach your crowd?
Tell us about your launch, goals, and constraints — we'll show you the path to traction.
Marketing To The Crowd
Address
418 Petaluma Avenue, Sebastopol, CA 95472
© 2025 Marketing To The Crowd. All rights reserved.
Privacy policy
Terms of service
Cookies settings
Marketing To The Crowd